Bring zest and vivacity to your culinary creations with our premium Persian delicacies
Once Upon a Field
Hi, I’m Parya Zaghand.
While I think of myself as an Aussie, I’m also proud as punch of my Iranian heritage. So much so, in 2013, I created a business built around the mouth-watering delicacies of Persia; bringing you flavours of the real Iran. I wanted to create a space at the table for the golden-petaled spice: Persian Saffron.
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Strengthen, support and share
Food is the pivot point of Persian culture; essential to everything we do, say or think. We keep stories alive to connect you to the cultural and culinary history of the cuisine and illustrate how these magnificent ingredients are used in different parts of Persia. From how cumin seeds are picked, and pomegranates are de-seeded to the Samovar-specific way of brewing Black Persian Tea. Then it’s your turn to weave these colours, flavours, crunch and munch into your food creations.
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In Persia, food is life
Food is the feather in the cap of Persian hospitality; sharing your bounty is an essential Iranian belief. During breakfast, we debate what’s for lunch, and at lunch, we make plans for dinner. Food in Iran is anything but ordinary; every ingredient combines to create something spectacular. Spicy, but never hot, fragrant, flavourful, complex and textural.
Read moreAmplify your culinary concept, garnish up a storm, add some intense colour, elevate your senses and experiment with our exotic ingredients. Enhance complexity and balance, and tell stories through your food creations. Whether you’re buying bulk, you’re a chef or a serious home cook – browse our Persian products to top up on your favourite staple or try something new.
Choose your flavour adventure
Our rainbow range of ingredients will colour your creations and make aromas and textures shine. Add dimension to your dishes by using saffron, barberries, rose products, dates or pistachios. Elevate your offerings and give your guests Persia on a plate with these extraordinary ingredients.
Experience the best delicacies Persian cuisine has to offer. Big Persian flavours in small and large hamper boxes!
A blend of four kinds of Persian dates, this rich purée is 100% pure and won’t crystalise. Spoon and spread for fruity flavour.
A blend of four kinds of Persian dates, this treacle is 100% pure and won’t crystalise. Drizzle and pour for fruity flavour.
Beautifully balanced, this rich condiment is made from a blend of four kinds of Persian dates. Add depth; sweet caramel acidity cuts through fat.
The jewels of Iranian cuisine; add tart and tang. Scatter these versatile red rubies on salads, yoghurt and in sweet or savoury dishes.
These essential ingredients counteract and complement warm spices. Whole or powdered – add a complex acidic kick to enhance savoury dishes, stews and soup.
Powerful when powdered, this musky marvel counteracts and complements warm spices. Add a complex acidic kick to enhance savoury dishes, stews and soup.
Sun-dried, full-flavoured beauties that bring a sweet, savoury and nectar-like taste. Figgy good in baking, with cheese or chocolate-dipped. Make jam or rum-drunk.
Experience the best delicacies Persian cuisine has to offer. Big Persian flavours in small and large hamper boxes!
Quality Saffron threads in a Persian heritage box.
This pure Persian tonic will tickle your senses. Elevate ice cream, make meringues sing and infuse in tea or gin.
These simple beauties open with sunrise and close with sunset and before storms. Use them to adorn dishes, in craft creations or infuse in tea for a woody sip.
The name says it all. This hand made box and what comes in it will raise some eyebrows!
Born 260 million years beneath ancient mountains, this sapphire salt turns everyday cooking into a small act of magic. One grain, and your table feels a world away.
Rare sapphire crystals rich in 84 minerals, with a clean, low-sodium finish. Grate over fine meats, seafood or desserts, or use as a striking natural garnish.
Premium, hand-spun Persian Fairy Floss melts-in-your-mouth. Not too sweet, it’s made with natural flavour and colour. Take drinks and desserts to the next level.
A vibrant green nut butter. Our sun-dried kernels are 100% pure Pistachio; no sugar or additives. Put in ice cream or spread on bread.
Ground from sun-dried kernels; choose coarse or fine. Add to sweet and savoury dishes for considerable colour; it’s a lean, green flavour machine.
This radiant ruby flower represents beauty, power and eternal life. Crush the petals and buds to garnish with the fiery red flakes or infuse in tea for an exotic brew.
Open the gastronomic gateway of amazing Persian flavours for your diners and customers with Saffron & More’s Rainbow Starter Pack.
These blooming lovely, pesticide-free buds bring colour, aroma, flavour and texture. Put in sweet and savoury dishes, cheese platters or infuse in tea.
This pesticide-free dust delivers on colour, aroma, flavour and texture. Place in sweet and savoury dishes, cheese platters or floral flavour syrups and sauces.
These pesticide-free petals pack a punch of colour, aroma, flavour and texture. Add to sweet and savoury dishes, cheese platters or infuse in tea.
This premium, double-distilled rosy H2O has a superior scent made from organically-grown Persian roses. Add a dash to refresh and elevate the aroma.
An exotic combination of Persian Wild thyme picked from the mountains of Iran and the aromatic red gold Saffron. Combat Cold & Flus and congestions! A powerful culinary and medicinal magic.
Add this Persian staple to rice, broths and stews, infuse in tea or oil. Grade-A, 100% organic, use for depth, colour, aroma and flavour.
Infused with grade-A, 100% pure organic Saffron. Dip this stick of crystallised sugar to sweeten tea or cocktails. Add depth, colour, aroma and flavour.
This standout, Grade-A, 100% organic, red gold has the highest aroma and colour-point. Add to rice and broths or infuse in tea, oil or spirits.
Being from the land of saffron and rose, it’s hard for us Persians to leave tea to be just plain. Celebrate your drink ritual, relive daily fatigue and refresh with this aromatic and floral Tea blend.
This is more than a drink, it’s a way of living. All you need is a nice teapot and your ready-to-relax self; Voila! Welcome to the land of the exotic flavours.
The most magical flavours from all corners of Persia in one captivating culinary collection, Saffron & More’s Sample Rainbow Kit.
Beautiful bright green shards. Sun-dried and lightly roasted, our kernels are then colour-sorted and slivered. Put in salads, pastry or rice dishes.
Plump Persian dates, filled with premium Persian pistachios and almonds. No added sugar, they’re 100% fruit and nuts. For cheese platters or a snack.
Handwoven Termeh, a soft and elegant cloth made of silk wool featuring Premium Persian Golden threads of Saffron
These pillow ranges might just be the most adorable saffron packaging you have ever seen!
Saffron and More is here to make your February 14 (and beyond!) extra cheery with this Valentine’s Day Cocktail Bundle.
Premium, hand-spun Persian Fairy Floss melts-in-your-mouth. Not too sweet, it’s made with natural flavour and colour. Take drinks and desserts to the next level.
Nourish your body and soul with delicious dishes, a bounty of sides and a bowl of fresh fruits or nuts piled impossibly high like Persians do it. Rich in history, stories, contrasting landscapes and diverse climates, customs and culture, Persia is a melting pot of ingredients, flavours and cooking methods. Create a sweet Faloudeh (frozen noodles immersed in Rose Water syrup, topped with lime juice and sour cherry jam) or Tahchin(Saffron layered rice cake) from scratch, and invite your favourites to share a real Persian feast.
Ingredients 1½ cups fresh mango 1 cup natural plain yoghurt Generous pinch of ground cardamom 6 saffron threads 4-6 ice cubes Method Blend until smooth.Enjoy chilled! Image credit: Valeria Necchio Source: Life Love Food
Method Take a few strands of saffron and add to a cup of gin. Use a classic gin like Plymouth or Beefeater. Let sit for about an hour or to taste. Since the strands will still be red, you could reuse in another batch. Strain and put in a bottle. Make a gin and tonic. […]
by Shadi at Unicorns in the Kitchen Learn how to bloom saffron once and forever. This technique is a no-fail and has been in Persian families for the longest time! There is so much you can do with bloomed saffron! This beautiful mystic spice is the star of many Persian dishes, and I’m going to […]
From the quaint neighborhood cafes of Paris to the big coffee shop franchises of Melbourne, nothing beats a cup of latte as a pick-me-up. But what if you’re looking for something different, something with a fresh twist? Look no further! Try out this rose latte 🌹 for a refreshing drink. This easy-to-make concoction is happiness […]
Ingredients 1/2 cup white wine 1/2 cup orange juice A healthy pinch of saffron, crumbled A healthy pinch of sugar 1 shallot, minced Salt 2 tablespoons unsalted butter 1 1/2 pounds tender greens, such as spinach 5 tablespoons unsalted butter or vegetable oil, divided 3 tablespoons of water Grated zest of an orange Salt to […]
Ingredients red capsicums, 1 left whole, 1 finely chopped 1 pinch saffron threads 2 tsp salt 60 ml (¼ cup) tbsp olive oil 1 brown onion, finely chopped 2 garlic cloves, crushed 1 large tomato, peeled and finely chopped 300 g chicken thigh fillets, diced 200 g squid, diced 300 g calasparra or bomba rice […]
Ingredients 12 tablespoons unsalted butter 1/2 cup minced shallots 1 head garlic, cloves peeled and minced 1 tablespoon plus 1 teaspoon minced thyme 1/2 teaspoon kosher salt 1/4 teaspoon freshly ground white pepper 1/4 cup Dijon mustard 2 cups dry white wine 4 pinches of saffron threads 4 pounds small mussels 1/2 cup plus 2 […]
by Shadi at Unicorns in the Kitchen Learn how to bloom saffron once and forever. This technique is a no-fail and has been in Persian families for the longest time! There is so much you can do with bloomed saffron! This beautiful mystic spice is the star of many Persian dishes, and I’m going to […]
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Ingredients 1 seedless orange, washed and halved with seeds removed 1 lemon, washed and halved with seeds removed 3 tangerines or mandarins, washed and halved with seeds removed 1/2 tsp saffron 1 cup sugar 6 eggs 1 tbs vanilla extract 2 cups almond flour 1 tsp baking powder 2 tbs melted butter 1/4 cup honey […]
Ingredients 1 cup caster sugar pinch (generous) of saffron 1 tbsp lemon juice 3 pears (preferably beurre bosc), peeled, halved, cored 200 ml thickened cream 10 star anise 350 g milk chocolate, broken into small pieces 2 tbsp brandy icing sugar, to dust Pastry: 230 g plain flour 2 tbsp caster sugar 110 g unsalted […]
Ingredients 140 grs plain flour 60 grs sugar 9 grs baking powder Pinch of salt 3 eggs, separated 60 grs canola oil 80 ml water 1 tsp lemon peel ¼ tsp ground cardamom 8 strawberries or raspberries (sliced and optional) 25 ml whipping cream 60 grs fine sugar A good pinch of saffron 1 tbsp […]
Wherever you look, Persia is a mix of past, present and future. Experience the bustling bazaars and see the changing colours of the folded ochre mountains, the purple pop of saffron fields and minaret-silhouetted skylines. Everywhere you go, you’ll encounter warm, welcoming faces; feasting in a restaurant, walking the dynamic streets or admiring the ornate ceilings in a mosque. Smells of spices and baking bread lie thick in the air, while girls giggle, sing and weave. Iran is safe, friendly and warm; sharing tea in a Persian home is “Hospitality” defined. It’s an all-sensory experience set to a soundscape of awakening prayer calls, rattling teacups and bubbling water-pipes. Go where life is alive!
By Franz Scheurer The first time I went to Iran was to photograph the saffron and barberry harvests and I loved the place so much I went back… and I will be going back, again. Iran, portrayed as the baddie by western propaganda is nothing like it’s painted by malice and jealousy. What the west […]
A rich heritage told with every thread — this is how one can describe the ornate fashion of Iran. As colourful as they are historic, as vibrant as they are diverse, and as distinct as they are relatable, Persian fashion is one that has inspired the most epic stories and awe-inspiring sceneries that weave through […]
It’s almost impossible to walk around bazaars and markets in Iran without coming across a store that sells beautiful Persian rugs. These ornately woven masterpieces are a favourite among homemakers and professional interior designers because of their quality and the attention to detail that goes into them. Persian carpets also represent the rich heritage of […]
Iranians take breakfast seriously… like seriously! It’s not uncommon to see Iranians enjoying a hearty combination of cheeses, Persian bread and omelette, lentil stew called Adasi, fresh veggies and herbs, a variety of jams, nuts and freshly brewed tea to start their day. All these in one seating! Burp! Now that’s what we call a […]
Is the wanderlust in you itching to explore? Aside from the sights and sounds, you’re probably craving to taste the best food the world has to offer. Once international travel becomes possible again, book a ticket to Iran with us and we’ll make sure to include Vakil-o-Tojjar Restaurant as one of your gastronomic pit stops. […]
Another milestone unlocked for us here at Saffron and More as we were recently invited by the Sydney European Bartender School to lead a Persian cocktail masterclass featuring our premium Iranian ingredients. Attended by mixologists from all over Sydney as well as lover-of-everything-Persian and foodie extraordinaire Franz Scheurer, great flavours flowed with 8 Persian-inspired cocktails […]
When one mentions Iran, the first images that come to mind are expansive sun-scorched deserts 🏜️ a warm Middle Eastern paradise. But did you know that Iran is a country that is blessed with four seasons and from the third week of December to the third week of March, many of its beautiful mountain ranges […]
We’ve all heard of the expression ‘paint the town red.’ Well, Iran’s historic village of Abyaneh is the literal embodiment of this phrase. One of Iran’s oldest villages, it features astonishing red houses and other structures made from the area’s iron oxide-rich soil. The Jameh Mosque which was built in the 11th century is arguably […]
As Saffron Threads find their way into more kitchens, it’s key to remember one important thing: Not all Saffrons are created equal. How do you distinguish the cream of the crop from low quality ones? Use the 4S Test: See: Top-quality saffron threads are dark red that may have a tiny yellowish tail while low-quality […]
One of the misconceptions people have about Iran is it’s all about deserts and sand dunes when in fact, it’s teeming with rich and diverse natural sceneries. A great example of which is the Hormuz Red Beach in the Hormozgan Province in the south of Iran. Yep, you heard that right — an Insta-worthy red […]
As Saffron Threads find their way into more kitchens, it’s key to remember one important thing: Not all Saffrons are created equal. How do you distinguish the cream of the crop from low quality ones? Use the 4S Test: See: Top-quality saffron threads are dark red that may have a tiny yellowish tail while low-quality […]
Love milk? Dairy or non-dairy as it is, milk is already nutritious and considered as a superfood. But why not supercharge your glass of favourite milk by adding a pinch of saffron powder and making your own Saffron Milk? Also known as Kesar Doodh in India, saffron milk is known for its health benefits such […]
Are you experiencing a snacking rut and getting tired of the same nibbles day in and day out? Here’s something to add to your snacking repertoire — Stuffed Dates from Saffron and More. It’s like a delicious dream within a delicious dream with plump Persian Dates stuffed with earthy and crunchy Pistachios and Almonds. It’s […]
Drool alert! Did anyone say #PersianRicePie? Check out this delicious Persian Style Rice Pie from our good friend Chef Franz Scheurer. Fluffy rice is stir-fried with saffron, barberries, pomegranate juice, raisins, almonds, coriander, cumin, chopped apricots and a pinch of chilli. For extra richness, add a dollop of creamy butter. Fill puff pastries of your […]
Sweet tooth? Then listen to this — #Didyouknow that aside from raw honey, pure and all-natural #datesyrup like the one available on #SaffronAndMore is a great alternative to refined sugar? It sits low on the glycemic index and has lower fructose content versus other natural sweeteners. It’s also a nutrient powerhouse and is packed with […]
#NuttyFact: When we talk about the world’s love long-standing love affair with pistachios, we often think of the Middle East. But #didyouknow that the pistachio craze was already a global phenomenon since hundreds of years ago? Here’s a great example: In ancient Rome, a cookbook that was compiled in the 1st century A.D. — yep, […]
Fun Fact Alert — Almost all of us grew up loving candies. But #didyouknow that in Iran, a particular type of candy isn’t only enjoyed as a sweet treat or used as a beverage sweetener but also plays an important role in traditional Persian medicine as well? #RockCandy a.k.a. Nabat, is said to have a […]
FunFact Alert: Here’s stating the nutty obvious — the world loves pistachios! In many cultures, pistachios are a part of many rituals and celebrations. Here’s something interesting — in Korea, during the celebration of the Full Moon Day or “Daeboreum” friends and families gather together to eat pistachios. The Koreans believe that the sounds made […]
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